YOURS FOREVER @ CONCEPTS NYC.
In celebration for the release of Rich Paul’s New Balance 550 “Forever Yours” Concepts hosted a special in-store experience for the kids with @childrensaidnyc. Special thanks to the staff at Concepts and the fam over at New Balance for putting together a panel to inspire the youth. Stills captured by Malakhai Pearson, video capture by Neil Shukla, and final edit+color by Mike Larereo.
![](https://freight.cargo.site/t/original/i/a08eedb368df0b6974265f7c536c42057ab1578d68892ce1bde6503e2b1bda66/DSC_3084-copy.jpg)
![](https://freight.cargo.site/t/original/i/d18f10e82d3f5de7486337418aa1d3f0a99f9d22f5b023382304d65f7856a0b2/DSC_2694-copy.jpg)
![](https://freight.cargo.site/t/original/i/5c4f2858c7e5c3a4c3d1eb2d9388e88c8094ef93cba33413aea2811e4ee89f0b/DSC_3346-copy.jpg)
![](https://freight.cargo.site/t/original/i/0fc113704aa9248f074ec43e6f2b4c0b35bc6041af2d37afa6f672231268ebde/10580003-copy-2.jpg)
![](https://freight.cargo.site/t/original/i/6320a070a0aa765625b1731c49b55b9ea313883c9d273536f5c772e8a9730955/10520012-copy-2.jpg)